Ppc campaign 101: the introduction to pay per click marketing

For a startup marketer thinking about leveraging on Pay Per Click (PPC) marketing. The amount of data and factors to consider to come up with a comprehensive PPC campaign strategy can be overwhelming. There are many factors to consider, you will soon exhaust yourself from the information overload, not to mention the cash concerns especially […]

Online reputation management tips that work

“No man is perfect,” as old as this adage is; it still remain nevertheless right. Even when it comes to running an online reputation management, no business or person is 100% perfect. Be that as it may, there is another saying that goes, “An intelligent man learns from other’s mistakes, a fool must learn from […]

The Basics of Digital Advertising for Local Businesses

In recent years, we have seen traditional advertising take the backseat for modern technology. Traditional media companies are now switching their direction and adopting digital, but why? Because there is an extremely large market interested in digital advertising. Digital advertising spend is set to grow from $83 billion this year to $129+ billion by 2021.  WOW! That’s […]

Use local searches to direct traffic to your website

Now more than ever before, customers are using local and mobile search engines and directories to locate businesses near their vicinity. At Evolution Digital Marketing Agency, we know what it takes to put your business on the local map and push your brand and product into the front line of local business and brand searches […]

Why Your Website Needs an SSL Certificate

Have you ever noticed that some website URLs start with HTTP while others start with HTTPS? Maybe you’ve noticed a tiny lock icon in the top left corner of your browser? What exactly does it all mean? Websites that are HTTPS have an SSL certificate. SS-what? SSL stands for Secure Sockets Layer and is a secure […]

How to set up an online store

Selling your products and services online rather than in-store means that you need a website with the capability to handle an online store. But while setting up an online store might seem complicated and time-consuming, it’s actually not as difficult as it seems! Where possible, many businesses are moving some–or all–of their products and services […]